Author: Jeremy

Moov

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MOOV

WEBSITE, BRANDING

Moov is a pioneering start-up offering a unique blend of luxurious, modern furniture sourced from the finest manufacturers overseas. Their collections, crafted for both elegance and durability, are ideal for curating exquisite inventories.

Problem

Moov came to us as a new business requiring comprehensive branding, website design, and e-commerce development. They needed a multi-layer e-commerce platform that allowed customers to not only purchase products but also build out container orders, all while showcasing their commitment to premium service, quality products, and transparency.

Strategy

Our strategy involved a deep dive into Moov’s business and brand. We focused on creating an e-commerce platform that facilitated complex ordering processes and showcased their wide range of furniture. The branding and website were developed to mirror Moov’s values and premium product quality, providing an authentic and holistic shopping experience.

Result

The outcome was a sophisticated, user-friendly e-commerce platform and a brand that truly reflected Moov’s essence. The new website and branding elevated their online presence, aligning with their high-end product offerings and attracting the desired clientele. This has led to an increase in leads and a solid establishment of Moov’s reputation in the furniture market.

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Sagrada

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Sagrada

BRANDING

Sagrada is a unique enterprise that seamlessly integrates the spirit of nature with a profound respect for land, culture, and traditional wisdom. They specialize in offering premium products that are a testament to their dedication to authenticity, quality, and a holistic experience.

Problem

As a new business, Sagrada needed comprehensive branding and product design that would encapsulate their core ethos of blending nature’s spirit with respect for cultural heritage. They required a brand identity that would reflect their commitment to creating sacred, clean, and simple designs, while emphasizing their international collaboration with artists, craftspeople, and healers.

Strategy

Our strategy was to weave a narrative that honored Sagrada’s values and vision. This involved developing a brand and product design that not only showcased the premium quality of their offerings but also highlighted their dedication to an authentic and holistic experience. The branding was crafted to resonate with the sacredness of their products, infused with the essence of international artistic collaboration.

Result

The outcome for Sagrada was a distinct and resonant brand identity, aligning perfectly with their vision. The branding and product design have successfully conveyed the uniqueness of their offerings, emphasizing the premium and sacred nature of their products.

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Sandstorm Construction

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Sandstorm

WEBSITE, BRANDING

Sandstorm Construction is a distinguished construction company known for its premium services and high-quality project delivery. They stand out in the industry for their commitment to transparency, trust, and maintaining a stellar reputation through quality work.

Problem

Sandstorm Construction faced the challenge of an outdated website and brand image that didn’t reflect their level of professionalism and the premium nature of their services. They needed a digital presence that mirrored their business values and the high quality of their work, as well as an effective way to increase leads and showcase their impressive projects.

Strategy

Our approach encompassed a full rebrand and website redesign. We conducted an in-depth brand discovery to understand Sandstorm Construction’s customers, brand essence, and future direction. The focus was on aligning the brand with their premium, high-quality services. We emphasized their thorough onboarding process for clients and integrated elements to highlight their core values of transparency, premium service, and trust.

Result

The transformation was significant. The new brand and website now accurately represent Sandstorm Construction’s high standards and expertise. The site has become a powerful tool for showcasing their projects, enhancing their online presence, and attracting more leads. The rebranding has not only aligned with their business values but also elevated their overall market positioning.

Lexus Cleaning Services

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Lexus Cleaning Services

WEBSITE, BRANDING

Lexus Cleaning Services is a premier cleaning company renowned for its exceptional service quality and customer satisfaction. Committed to excellence, they leverage innovative cleaning technology and a highly skilled team to deliver unparalleled results.

Problem

Lexus Cleaning Services approached us with the challenge of establishing their first online presence. They needed a website that not only reflected their high standards of service and customer care but also appealed to potential employees by highlighting the rewarding work environment and the company’s innovative approach. Furthermore, it was crucial for the website to demonstrate their extensive certifications and qualifications.

Strategy

Our approach was to build a website from the ground up that embodied the essence of Lexus Cleaning Services. We focused on creating a design that mirrored their professionalism and high service level. The site was structured to attract both clientele and future employees, showcasing the benefits and opportunities of working with Lexus. We emphasized their use of advanced cleaning technology and prominently displayed their certifications to establish trust and authority in their field.

Result

The result was a comprehensive and inviting website that effectively represented Lexus Cleaning Services. The new online presence not only resonated with potential clients but also attracted a significant interest from prospective employees. The website successfully communicated the innovative nature of their services and solidified their reputation as a qualified and trustworthy cleaning service provider.

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Elemental Rhythm

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Elemental Rhythm

WEBSITE, SOCIAL MEDIA

Elemental Rhythm is a dynamic platform dedicated to enhancing personal growth and wellness through unique breathwork-based experiences. Their mission is to empower individuals on their journey to self-discovery and holistic well-being.

Problem

When Elemental Rhythm approached us, their website was a basic, templated design that failed to capture the essence of their brand. The user experience was underwhelming, SEO was minimal, and the website copy didn’t effectively convey their unique offerings. Additionally, their social media presence lacked brand consistency.

Strategy

Our strategy was multi-faceted. We initiated a complete website redesign, focusing on a user-friendly experience and engaging UX. We enhanced SEO to improve visibility and rewrote the website copy to more accurately reflect Elemental Rhythm’s vision and values. To boost membership sales and facilitator engagement, we developed targeted landing pages addressing customer pain points. We also revamped their social media with branded posts and reels, ensuring brand consistency across all platforms.

Result

The transformation was remarkable. Elemental Rhythm saw a significant increase in membership sales, and the number of facilitators doubled, evidencing the website’s newfound appeal and effectiveness. The brand overhaul was well-received, attracting the right customers and driving higher opt-in rates. The new, cohesive brand image across all digital platforms resonated deeply with their audience, setting a new standard for their online presence.

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BDS

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Belle Donne Spices

WEBSITE, SEO, SOCIAL MEDIA

Belle Donne Spices is a family run business that sources and produces the finest spices, herbs, extracts and legumes. Belle Donne Spices brings their spices in from around the world and they manufacture 80% of their blends in Canada. They work mostly with independent grocery, butcher shops, supermarkets and specialized stores.

Problem

Belle Donne Spices has been in business for over 10 years. They had an existing website and were on social media, but they were not happy with their online presence.

The website was not doing their business justice. It wasn’t representing their brand, it didn’t show the full product line, or provide much value to their customers.

BDS was also struggling to keep up with the number of calls and customer inquiries they were getting.

Strategy

The strategy we created for BDS was focused on brand awareness. Telling the story behind the business, creating a user-friendly website that is easy to view the full product line, and easy to find answers to questions about the business.

We gave the website a new fresher design, making it more appealing to their audience. Putting the focus on the products and making sure they stand out. Also using brand-specific graphics and illustrations that tied everything together.

We also wanted to provide valuable content the audience will gain something from. Using blog posts to educate users about why BDS spices are the best choice, learning how to use BDS products in recipes, and providing cooking tips.

The last piece was to add a store locator feature that would be easy to find out where to get the BDS products.

Result

The final result is a beautiful responsive website, that really shows off their brand and tells the Belle Donne Spices story.

The website now gives the audience a better user experience making it easy to view all the products.

Users can now visit a blog with valuable content and visit their about page for more information about who they are as a company.

Customer feedback has been very positive. They are finding the site easy to use, they are enjoy the monthly blog posts and they like the FAQ section that answers lots of their common questions.

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Kaha

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Kaha

WEBSITE, UX, E-COMMERCE

Kaha Nutrition, is a Vancouver based sports supplement company. This brand was created because they believe the power of good clean nutrition can help you live a healthy and vibrant life. They create shakes, meal replacement powders, and more. All made from hand with selected ingredients for maximum nutrition and delicious taste.

Problem

Kaha’s main problem was converting its users into customers on the website. When we first met with Kaha their site was not doing a good job of telling the Kaha story or educating their users on why this product was for them.

Strategy

After researching Kaha’s audience we learned that they were looking for healthy, clean products, with as little ingredients as possible.

Our strategy was to showcase the benefits of the Kaha product line, making this the focus of the home page. We used clear, simple messaging and vibrant imagery that would speak to the audience and educate them about Kaha. We made it very easy for the user to see what ingredients are used and that Kaha products are clean, healthy and will deliver results.

Once we formed a connection with the user, we made sure that all call to action buttons took the user directly to the shop page. This ensures the customer is always brought back to Kaha’s product pages.

Result

The new website was a huge upgrade. It now gives the user a clear message on what the brand is all about and how Kaha products can help the customer get the results they are looking for.

As a result, sales have gone up almost 2 times and the customer feedback has been extremely positive.

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Vivien Wong

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Vivien Wong

BRANDING, WEBSITE, UX, SEO, COPY, SOCIAL MEDIA

Vivian Wong is an award winning, Toronto based, real estate agent. Vivan works with first time home buyers to seasoned investors. Vivien is known for her methodical approach and honest insights into the real estate market.

Problem

After meeting Vivian, we got a good idea that she was looking to build her online presence. Her biggest problem was she needed to separate from the competition and recognized that having a strong website is one way to do that.

Strategy

Our strategy was to extend her brand throughout the website, but including photos of her combined with photos of the properties and neighborhoods she works in. We used specific messaging and integrated her story, experience into the copy any chance we could. We wanted to really showcase Vivien and everything she brings to the table.

We identified that she has a few groups of clients, so we created content for each group. Pushing all users to one coming goal of booking a consultation with Vivien.

The website featured her sold properties, success stories, neighbourhood insights and a blog.

Result

The final website showcases her personality, expertise and the value she brings. She can now keep her customers updated with her sold properties.

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Nikki Hissami

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Nikki Hessami

BRANDING, WEBSITE, UX, SEO, COPY, SOCIAL MEDIA

Nikki Hessami is a real estate wealth strategist. located in Toronto, Nikki works with investors from around the world, offering specialist industry knowledge and access to the city’s premier pre construction and resale real estate investment opportunities. Helping you find financial security.

Problem

Nikki was really dependent on her brokerage for her leads and marketing. As a real estate representative there is lots of competition and she was aware how important it is to stand out from the competition and create a brand of her own.

Strategy

Our strategy was based on creating a personal brand that will attract her ideal customers and represent her values. After going through discovery we learned a lot of about her customers’ needs and pain points.

Using stylescapes we were able to narrow down the visual design direction, focusing on creating a trustworthy, con dent sophisticated brand.

In part of the web design, we used large cut out photos of Nikki to really help show off her personality and help build her personal brand.

We established Nikki as a real estate wealth strategist, investment expert and pre construction condo specialist. Providing a blog and content that provides a ton of value to her audience.

Result

The end result was a brand with a high end sophisticated feel that emphasizes her as a con dant, caring, industry expert. Providing an online experience that really speaks to Nikki’s target audience.

Nikki now has a brand and website that is helping her grow her business. Her audience can learn more about her and the value she brings while working with her.

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Ergogencis Nutrition

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Ergogencis Nutrition

WEBSITE, UX, E-COMMERCE, SEO, COPY

Ergogenics Nutrition provides plant-based sports supplements to help you perform better, recover quicker, and boost immunity. Using unique plant-based formula blends with high-quality ingredients for all products. Based in Vancouver BC, Ergogenics’ goal is to take your performance to the next level.

Problem

Ergogenics Nutrition’s main problem was online sales growth. They were on their 4th version of the website and only 10% of sales were coming from online.

We took Ergogencis through our discovery process and learned a lot about their customers. We quickly realized that their current website was not telling the right story or selling the products in the right way.

Strategy

We crafted a strategy that would be based around educating the user about Plant-Based nutrition and the benefits Ergogenics products have. In combination with strong messaging and visuals that will help promote the premium product line to the target audience.

Making the benefits of using the products a priority on the website allows the customers to feel confident that they are in the right place and these products are for them.

We utilized a user experience where purchasing a product was no more than 3 clicks away. Making it easy from anywhere on the website to make a purchase. Multiple user call to action buttons to bring consumers to the shop page, funneling all users back to the products.

Result

In the end, Ergogenics ended up with a huge upgrade to their online presence. It now gives the audience a better user experience and more direct information about how the products can help the customer on their health journey.

Customer feedback has been positive. People find the look exciting and fresh. Speaking to what they look for in a brand.

Resulting in sales going up 2 times since the relaunch of the website.

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